Sky High
Hey – superhero flicks have been popular the last few years, right? And kids love superheroes, right? And kids’ films can make bucketloads of money, can’t they? Hey – why don’t we do a superhero flick about kids with superpowers? At a school for superheroes and stuff! It’d be great!What? What do you mean X-Men revolves around a school for superheroes? What do you mean the Harry Potter films are basically about a school for kids with incredible powers? What do you mean there was a film released only a couple of months ago, The Adventures of Shark Boy and Lava Girl, which was all about superhero kids? What do you mean The Incredibles had superhero kids? Are you saying this idea’s not original enough?
But who cares? If we do it well enough, the idea’s obviously got legs, hasn’t it? It must be a good one if there have been a load of films based around it already, and if they’ve all done relatively well, right? Well, except for that Shark Boy one, but that was just because it was a badly thought-out rehash of Spy Kids by the guy who came up with that franchise and had run out of ideas.
What? No, of course this hasn’t got any similarity to Spy Kids! Just because it’s about a boy whose parents are the best at their crime-fighting game and has to end up rescuing them from one of their enemies, like Spy Kids. And The Invisibles, for that matter… But shhh! You’re such a downer, man…
And anyway, a large chunk of this film is about this kid who’s just normal and stuff, right, but then he finds out he’s got these special abilities and has to come to terms with them, right? What? No, of course it’s not just like the first Spider-man film. Or just like that Smallville TV series about the young Superman. Or just like Batman Begins. It’s totally different! Sort of…
Anyway, we can get in some actors to appeal to kids’ parents – some hero figures from cult movies, like Bruce Campbell from the Evil Dead series! What? He’s already had cameos in both Spider-man films? So what? We’ll make him a teacher at this school for superheroes and he can use his trademark charm and comic timing to full effect. And we can get in Kurt Russell from The Thing, Escape from New York and Big Trouble in Little China! Those are all-time eighties classics, and it’s people who were growing up in the eighties who have got kids now – they’ll love it!
In other words, as if you hadn’t realised by now, this is hardly the most original idea to have come out of Hollywood in the last few years, and seems based largely on a careful analysis of market trends and previous successes. That doesn’t, however, make this a bad film. It doesn’t make it a great film either, but then it is largely designed for the kids, and as such it’s actually really rather fun. It’s got all the ingredients you’d expect from something that’s been scrupulously market researched – and so is good for a very entertaining night out, kids or no kids. Well worth a look.
0 Comments:
Post a Comment
<< Home